🔍 What does Statusphere look at when reviewing creators?

Edited

Creators are reviewed based on many factors working together. Approval is not based on one single requirement, and meeting one qualification does not guarantee approval.

The factors we review may include any combination of the following:

Account & Profile

  • Public, reviewable social account

  • Active social account

  • Authentic-looking profile

  • Complete creator profile

  • Accurate profile information

  • Correctly connected social account

  • Brand-safe profile photo

  • Brand-safe bio

  • Brand-safe username or handle

  • Clear content category or niche

  • Selected interests that align with posted content

  • Valid location information

  • Complete and valid shipping information

  • Enough content available for review

  • Up-to-date profile details

Posting Activity

  • Recent posting activity

  • Consistent posting schedule

  • Frequency of posts

  • Gaps between posts

  • Amount of recent content

  • Original content creation

  • Active account maintenance

  • Recent content that reflects current style

  • Content activity over time

  • Posting habits that align with selected categories

Content Quality

  • Photo quality

  • Video quality

  • Lighting quality

  • Audio clarity

  • Editing quality

  • Caption quality

  • Creativity

  • Originality

  • Storytelling ability

  • Product review ability

  • Product photography skills

  • Product video skills

  • Clear product explanations

  • Natural product recommendations

  • Overall polish and effort

  • Consistent content quality

  • Authentic and trustworthy content style

Content Fit

  • Clear content niche

  • Relevant content categories

  • Product-focused content

  • Review-style content

  • Recommendation-style content

  • Tutorial-style content

  • Balance of quality organic content

  • Content that aligns with selected interests

  • Content style that fits current brand opportunities

  • Content categories that match available campaigns

  • Content that helps show what types of products or brands may be a fit

Audience & Engagement

  • Follower count

  • Engagement rate

  • Likes

  • Comments

  • Shares

  • Saves

  • Views

  • Comment quality

  • Engagement consistency

  • Recent engagement trends

  • Audience authenticity

  • Audience location

  • Audience demographics

  • Audience interests

  • Follower growth

  • Follower-to-engagement ratio

  • Genuine-looking engagement

  • Audience fit for current brand partner needs

Brand Safety

  • Brand-safe content

  • Brand-safe captions

  • Brand-safe comments and interactions

  • Appropriate language

  • Community guideline alignment

  • Low-risk profile for brand partnerships

  • No offensive, hateful, explicit, unsafe, or misleading material

  • No unsafe product usage

  • Overall suitability for brand partnerships

  • Alignment with current brand safety expectations

Campaign & Brand Match

  • Current campaign availability

  • Campaigns available in the creator’s category

  • Campaigns available in the creator’s location

  • Campaigns available for the creator’s audience type

  • Brand interest in the creator’s niche

  • Match with current product categories

  • Match with current campaign targeting

  • Match with current brand requests

  • Content style fit for available opportunities

  • Audience fit for available opportunities

  • Overall fit with current brand partner needs

Marketplace Balance

  • Creator demand in the creator’s category

  • Creator demand in the creator’s location

  • Creator demand for the creator’s audience type

  • Creator supply in the creator’s niche

  • Creator supply for current campaign needs

  • Availability of spots for certain campaign types

  • Current category demand

  • Current location demand

  • Current audience-type demand

  • Changing campaign needs over time

Reliability & Platform Standing

  • Previous campaign completion, if applicable

  • Timeliness on previous campaigns

  • Completion of required content

  • Following campaign instructions

  • Required content staying live for the required period

  • Correct use of partnership disclosures

  • Communication history, if applicable

  • Fulfillment or shipping history, if applicable

  • Overall platform standing

  • Continued alignment with current approval standards

Compliance & Eligibility

  • Age eligibility

  • Location eligibility

  • Shipping eligibility

  • Accurate profile information

  • Ability to meet campaign requirements

  • Ability to follow advertising disclosure requirements

  • Ability to follow platform guidelines

  • Ability to follow community guidelines

  • Eligibility for specific product categories

  • Eligibility for specific campaign types

  • Any additional review requirements

Review Readiness

  • Enough information to review the profile

  • Enough recent content to evaluate

  • Consistent creator activity

  • Developed audience and engagement

  • Clear indication of best-fit product categories

  • Clear indication of best-fit brand types

  • Profile readiness for current opportunities

  • Match readiness for available campaigns

Because approval is based on many factors working together, we cannot guarantee approval based on one metric, update, or change. Keeping your profile complete, posting consistently, and creating high-quality, brand-safe content can help improve your chances over time.