🔍 What does Statusphere look at when reviewing creators?
Creators are reviewed based on many factors working together. Approval is not based on one single requirement, and meeting one qualification does not guarantee approval.
The factors we review may include any combination of the following:
Account & Profile
Public, reviewable social account
Active social account
Authentic-looking profile
Complete creator profile
Accurate profile information
Correctly connected social account
Brand-safe profile photo
Brand-safe bio
Brand-safe username or handle
Clear content category or niche
Selected interests that align with posted content
Valid location information
Complete and valid shipping information
Enough content available for review
Up-to-date profile details
Posting Activity
Recent posting activity
Consistent posting schedule
Frequency of posts
Gaps between posts
Amount of recent content
Original content creation
Active account maintenance
Recent content that reflects current style
Content activity over time
Posting habits that align with selected categories
Content Quality
Photo quality
Video quality
Lighting quality
Audio clarity
Editing quality
Caption quality
Creativity
Originality
Storytelling ability
Product review ability
Product photography skills
Product video skills
Clear product explanations
Natural product recommendations
Overall polish and effort
Consistent content quality
Authentic and trustworthy content style
Content Fit
Clear content niche
Relevant content categories
Product-focused content
Review-style content
Recommendation-style content
Tutorial-style content
Balance of quality organic content
Content that aligns with selected interests
Content style that fits current brand opportunities
Content categories that match available campaigns
Content that helps show what types of products or brands may be a fit
Audience & Engagement
Follower count
Engagement rate
Likes
Comments
Shares
Saves
Views
Comment quality
Engagement consistency
Recent engagement trends
Audience authenticity
Audience location
Audience demographics
Audience interests
Follower growth
Follower-to-engagement ratio
Genuine-looking engagement
Audience fit for current brand partner needs
Brand Safety
Brand-safe content
Brand-safe captions
Brand-safe comments and interactions
Appropriate language
Community guideline alignment
Low-risk profile for brand partnerships
No offensive, hateful, explicit, unsafe, or misleading material
No unsafe product usage
Overall suitability for brand partnerships
Alignment with current brand safety expectations
Campaign & Brand Match
Current campaign availability
Campaigns available in the creator’s category
Campaigns available in the creator’s location
Campaigns available for the creator’s audience type
Brand interest in the creator’s niche
Match with current product categories
Match with current campaign targeting
Match with current brand requests
Content style fit for available opportunities
Audience fit for available opportunities
Overall fit with current brand partner needs
Marketplace Balance
Creator demand in the creator’s category
Creator demand in the creator’s location
Creator demand for the creator’s audience type
Creator supply in the creator’s niche
Creator supply for current campaign needs
Availability of spots for certain campaign types
Current category demand
Current location demand
Current audience-type demand
Changing campaign needs over time
Reliability & Platform Standing
Previous campaign completion, if applicable
Timeliness on previous campaigns
Completion of required content
Following campaign instructions
Required content staying live for the required period
Correct use of partnership disclosures
Communication history, if applicable
Fulfillment or shipping history, if applicable
Overall platform standing
Continued alignment with current approval standards
Compliance & Eligibility
Age eligibility
Location eligibility
Shipping eligibility
Accurate profile information
Ability to meet campaign requirements
Ability to follow advertising disclosure requirements
Ability to follow platform guidelines
Ability to follow community guidelines
Eligibility for specific product categories
Eligibility for specific campaign types
Any additional review requirements
Review Readiness
Enough information to review the profile
Enough recent content to evaluate
Consistent creator activity
Developed audience and engagement
Clear indication of best-fit product categories
Clear indication of best-fit brand types
Profile readiness for current opportunities
Match readiness for available campaigns
Because approval is based on many factors working together, we cannot guarantee approval based on one metric, update, or change. Keeping your profile complete, posting consistently, and creating high-quality, brand-safe content can help improve your chances over time.
